In the Web 2.0 era of support, Infolink’s Product Support Environment (PSE) leverages community support tools, such as wikis, blogs and discussion forums, as great ways for user communities to self-support, but also for the company to nurture those users and learn from them. Moreover, the power of social networks for support is becoming more evident…they’re a great way to engage in user conversations and anticipate or even deactivate potential problems, which could damage a product’s or company’s reputation…How it’s all coming together: support is more integral to CRM than ever.
